"In theory, wouldn't TIVO destroy all of network tv's revenue?"
In theory if everyone had TIVO, no one would watch commercials and network tv would literally not make a dime. The whole industry would have the rug pulled out from under it. Shouldn't the networks be fighting tooth and nail to destroy TIVO?
Is the industry banking on the fact that most people are too lazy or don't want to spend the money on Tivo?
Let's say Tivo destroys traditional ad-revenue-based tv. Would that mean a lot of great television would become like cable pay-channels? (HBO, Cinemax, etc). Personally I hate ads so much I'd probably be willing to pay for those channels.
However as it stands now, I'm happy to Tivo network tv and never watch another ad in my life.
"But Lisa, not watching the commercials is like stealing tv!!" -Homer
2. "I heard the nets were working with tivo" In response to Reply # 0
To come up with some sort of ads to be shown while you Fast forward, it would be like a still shot but stay there while you're goin past the commericals. Not sure how thats comin but they are tryin.
the search options and season pass or soooooooooo much better then the shitty DVR. I was mad i couldnt get direct tv and my tivo went to waste. Its ok it was free after rebate.
November 8th, 2005 The greatest night in the history of GD!
HighVoltage Member since Jan 04th 2004 16583 posts
Fri Nov-17-06 05:52 PM
26. "no, it doesnt have to be forced or in the dialog even" In response to Reply # 21
its stuff like a box of Frosted Flakes on the counter at the dinner table during a sitcom.
That stuff is digitally placed there now so these product placements can be sold to advertisers even after the programs were filmed which is pretty cool.
So its more visual then "hey, pass the Frosted Flakes... man, this is delicious"
last month they tested some new commercial where they had the logo stay on screen for the whole time so that you would see it easily while fast forwarding through it. There's definitely some new tricks being devised to push products. _____________________ i like björk http://myspace.com/entitee
18. "the revolution never happened" In response to Reply # 0
when tiVO debut's advertizers and netwroks screamed bloody murder. it was the ned of western television as we knew it.
it never happened. people still watch their favorite shows in their favorite time slots, and most people forget to ffrwd through commericials.
but yeah everyone adjusted., product placements, better commericals, etc. how many fedex kinko commericals remind you of the office. how funny are the stationary and office supply commercials in general?
the music industry should take note. see the new technology and adjust your tactics.
networks have partnered with credit card companys for exclusive content. phone services for webisodes. apple for itunes downloads before the show airs. streaming replaysin ontheir websites.
all kinds of ways to adkust and move with the industry instead of trying to punish those partaking int he revolution... ________________________________________ return to your home citizens
madagascar titties- (c) phontiggalo the rap jiggalo
I would never, ever hit a woman....but i'll beat a bitch (c) wifey
34. "who isn't paying for it tho?" In response to Reply # 30
even if you have basic cable, you're still paying for it...and no one is gonna pay an EXTRA fee to watch CBS...and like another poster said, HBO and the real pay networks have different rules....
i don't think DVr/Tivo is hurting the ad dollars as much as people proclaim...yeah, they could make more, but most people i know don't watch commercials whether they can fast foward or not....shit i know alotta people who just put the TV on mute or change the channel during commercials....
>TV needs to adapt. > >HBO's position is that you pay for it. > >KPBS's is that you pay for it. > >BBC's is that you pay for it. > >And those three have the best programming in entertainment, >sports, and comedies about tea.
"yes, sometimes my rhymes are sexist, but you lovely bitches and hos should know i'm tryin to correct it"- hiphopopotamus
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