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>(i have to admit that this has been my beef with Marvel >comics... while they revolutionized the industry in the 1960s, >i think they ultimately hurt it by urging their readers to be >loyal zealots, closed-minded to anything outside the Marvel >universe and "Marvel-style" comics)
I'll have to check that article to see what exactly you're saying, but personally I love all that cheesy Bullpen stuff. I can see how it would drive someone batty, but I never felt Marvel was telling me to be a close minded loyalist zealot, but rather encouraging me to take a more active part in the comics I was reading. Just another way that Marvel felt a lot more accessible to me as a kid. Their heroes were 'human', not as Godlike or iconic as DC's, yeah, but furthermore they went that extra step to make you feel included with the people who were actually making the comics. DC felt like a company, but Marvel felt like a CLUB. With keeping Stan on board, even after he had stopped actively writing, Marvel had this sort of mascot, this smiling ambassador to the masses, and you had all the little things, like "FOOM" and "No Prizes"...God, it's corny as shit, but I love it. And I'm sure it bred a lot of fanboy close mindedness, but for me it was all just good natured comic book fun. I never forgot about the 'distinguished competition'. These days I don't have any such brand loyalties, but it's still my Marvel books that I cherish the most.
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