News doesn't get much worse than this for the Zunes and Sansas of the world: a whopping 0% of surveyed teens planned on buying their devices, with 100% wanting an iPod in the coming year.
Piper Jaffray's biannual Teen Survey, in its eighth year, shows a serious drop off in interest for the Zune and Sansa. From last year's not-great 15% figure to this year's unfathomable 0%, it's just ugly.
But are these numbers accurate? For one, SanDisk had some decent numbers around 2007, but this survey says they peaked at 4%. It's certainly possible that SanDisk sold all of its products to adults and not teens, which would explain the discrepancy, but it still seems a bit fishy.
But in any case, Apple has just got to love seeing numbers like this. The age of iPod's total dominance over the PMP scene won't last forever, but with numbers like this it isn't ending anytime soon either.
stravinskian Member since Feb 24th 2003 12698 posts
Fri Apr-10-09 12:46 PM
1. "Me and my Ogg Vorbis library aren't really interested" In response to Reply # 0 Fri Apr-10-09 12:56 PM by stravinskian
in what the teens want at the moment.
EDIT: But really, it is a little strange that (a) nobody else really dares to fight for this market anymore, and (b) zero percent of these kids want something different, even if only for the sake of being different. Back in my day, there were kids with Sega Game Gears instead of Game Boys, HP48 calculators instead of TI89s. (In fact, I was in both groups, which maybe correlates with my current state of affairs re: DAPs.)
4. "thats kinda bad for ipod fans" In response to Reply # 0
im a mac guy but i would like to see some other features brought to ipod but since they are killing and have no competition they dont have to do shit to fight for the consumer dollar.
7. "Haha I warned my mom about this" In response to Reply # 0
My Niece wanted an ipod. My mom was asking me if there were other mp3 players or whatever that do the same thing but are cheaper. I told here that she isn't thinking like a kid. A kid doesn't want to be the one kid in the class with the "shitty" zune while everyone else has the "cool" ipod. The player could be 100x better and they still would feel the stigma haha.
"I used ta cop a lot, But never copped no drop, Hold mics like ponytails tight, and bobble lops" DOOM
18. "I gotta argue this one on one front" In response to Reply # 13 Mon Apr-13-09 08:44 PM by eunos
I got a cheapo 4GB e200 for about $25 (Woot! special) and slapped in a generic 8GB SDHC card from Microcenter for another $10 or so.
Granted, the e200 won't recognize SDHC w/ the original firmware, but the addition of RockBox allowed it along w/ a ton of other options (I've added RockBox to my iPod as well b/c it's a better firmware). Video playback, customizable backgrounds, games, etc.
For $35 you couldn't even touch an iPod Shuffle and w/ the Sansa option I now have a player that is better than the Nano IMO.
Now taking it a step further to Classic or Touch capacity, Apple does still have the upperhand, but for the smaller ones, there's much better options