18. "Fuck this corporate pissing contest. I mean, really." In response to In response to 0 Fri Sep-14-07 03:22 PM by ZooTown74
Though I think Disney did do everything in their power to sell a movie featuring no recognizable star voices, a questionable premise, and a crazy-sounding title...
That said, I wish they would have been a little more creative with selling the premise to a public who has no problem staring at pics of Britney Spears' shaved crotch but then turns around and wants to get all "icky" and "eww, gross" about a "nasty" rat in somebody's kitchen...
Anyway, Disney could have tried a teaser poster/homage to the first Superman... you'd have Remy, rocking a chef's hat or wielding a spoon or something, with the tagline, "This summer, You *Will* Believe A Rat Can Cook"
I liked the posters they had out, but the above pitch might have helped it a little more, even with the "eww" factor, you would have had some curiosity about the--
You know what, fuck that, I am finding it very difficult to work up any sympathy for two companies that had a film that performed about as well as anyone expected it to
And I guess they're all forgetting about the DVD bread that awaits them? ______________________________________________________________________ This ain't a scene it's a got damn arms race