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Lobby Pass The Popcorn topic #740039

Subject: "Yeah the timing was terrible. They really didn't market Solo the way" Previous topic | Next topic
soulfunk
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Mon Dec-14-20 09:02 AM

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18. "Yeah the timing was terrible. They really didn't market Solo the way"
In response to In response to 15


  

          

they'd done with previous releases because of TLJ still having it's run in the theaters during that cycle. As big of a SW fan as I am (and I really liked TLJ at the time) I wasn't ready to be in the theater watching Solo. It was the first SW film I didn't see opening night since the 80's.

Combine that with TLJ being divisive among fans, and the wasted opportunity of building on the rhythm they had with TFA, Rogue One, and TLJ all coming out in back to back Decembers, and it really didn't make sense. Also, it wasn't even a move to start releasing SW films twice a year at that point - they had no SW film to drop after Solo until Rise of Skywalker in December 2019. They could have easily kept that December cadence going for what would have been 5 straight years.

All that being said, I see no problem at all with these announcements. The way LucasFilm and ILM are using the Volume to shoot Mandalorian they've been able to produce cinematic level effects for TV at much less cost.

Also the idea of "oversaturation" is different on TV/streaming vs. theatrical releases. The oversaturation feeling comes from the special event nature of Star Wars film releases - the huge marketing pushes, red carpet events, etc. For these TV show releases there likely won't be more than one new SW show on at a time, but I'd guess they'll eventually come out back to back with short breaks in between. They also have enough distinctions that if a show isn't for you, easy to skip. I never got into SW Resistance at all, but I loved Clone Wars, Rebels, etc. Those three shows (and the final season of Clone Wars which was added) all came out back to back, and never felt like oversaturation - and that's all animation. Which these announcements if you love Mandalorian you'll probably check out Ahsoka and Rangers of the New Republic since it sounds like those will be directly connected and also done by Favreau/Filoni...but that doesn't mean you'll also watch the Bad Batch or Andor - and that's okay.

The TV/streaming format should allow them to take risks that would be more difficult on theatrical releases. Also easier for them to pivot on release dates for the shows depending on the numbers they are seeing. Given the pandemic and the unknown affect on the theater experience going forward, makes sense to go all in on Disney+. (I wouldn't be surprised if they raise their price soon for that also.)

  

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Disney Investor Meeting Stream [View all] , Heinz, Thu Dec-10-20 05:33 PM
 
Subject Author Message Date ID
Interesting stuff
Dec 10th 2020
1
The Marvel and Stars Wars stuff has me hyped
Dec 10th 2020
2
what a DROP
Dec 11th 2020
3
Plus all of their properties on Hulu coming over
Dec 11th 2020
4
We don't need 10 new Star Wars series/movies
Dec 11th 2020
5
right? I wonder if they have to pay Lucas
Dec 11th 2020
6
They gave him 4 billion when buying Star Wars
Dec 11th 2020
7
Feels like this will play out the same as the non-episode movies
Dec 12th 2020
8
Lol nobody was burnt out they literally did well every single movie
Dec 12th 2020
9
      I don't think the movies are bad, but Solo lost money
Dec 13th 2020
11
           that's certainly the narrative, but the numbers tell a different story
Dec 13th 2020
12
                That’s still not a lot, and marketing isn’t taken into account
Dec 13th 2020
13
                     it's probably borderline
Dec 13th 2020
14
                          I think the release date made a big impact
Dec 13th 2020
15
                               "star wars, again??"
Dec 14th 2020
17
                              
                                    Unpopular opinion: Han Solo isn’t all that interesting a character
Jun 10th 2023
                                    Unpopular opinion: Han Solo isn’t all that interesting a character
Jun 10th 2023
22
of course we don't, but that was the whole point of the acquisition
Dec 12th 2020
10
^^they not spend billions on that to leave it on the shelf
Dec 14th 2020
16
I'm in the "Star Wars mostly sucks" camp.
Dec 14th 2020
19
      On the other hand, I *like* Star Wars
Dec 14th 2020
20
RE: Disney Investor Meeting Stream
Jun 10th 2023
21
Well it makes sense
Jun 12th 2023
23
      Just bring commercials back already. Its inevitable and fixes so much.
Jun 13th 2023
24
      RE: Just bring commercials back already. Its inevitable and fixes so muc...
Jun 16th 2023
26
           It has to happen or prices will go higher
Jun 16th 2023
27
           Youtube Premium is $12 a month. Easy spend for me.
Jun 16th 2023
28
      i had never heard of an impairment charge
Jun 16th 2023
25

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