I don't believe there is a production entity, whether solo or group, that was based in rap music that ever had this kind of mainstream/crossover success. Am I forgetting someone?
Sure, Dre had pop hits, but they were mostly all hip hop related. Same for Swizz and Kanye.
But what will the heads remember about Chad & Pharrell.
In a way, I sort of feel as though the Neptunes, during their prime, were somewhat underrated. I know the idea of a group with, literally, a dozen songs on the radio at any given time during that era being underrated is sort of silly, but did WE fully appreciate how dope they were?
I think WE didn't recognize their niceness to the extent we should've because we felt as though they were already getting SO much love on that other side. We'd rather champion causes or people (Dilla, Madlib, early Kanye, early 9th) that needed the voice more.
If you look at the amount of BANGERS the Neptunes produced from, say, 2000 to 2005 or 2006, it's staggering. I'm talking shit that will bump in any hip hop playlist.
"Grindin'" "Southern Hospitality" "Knock Yourself Out" "Excuse Me Miss (Again)" "Light Your Ass On Fire" "I Ain't Heard Of That"
Hell, all of Hell Hath No Fury.
Is it possible for multi-platinum, millionaire producers to also be somewhat slept on?
___________________________ OL' DIRTY BASTARD on himself: "I may curse, I may have a bad mouth, whatever whatever. I'm not that bad, yaknow'mean. Bad to y'all, I dunno how y'all... I don't give a fuck. Um, I'm a good person at heart, for real and shit.