I know my wife is finishing up her classes tonight and won't return in January. If so, mid-January/early February is probably where you're going to really start seeing that first wave of growth. Classes are winding down for the quarter so you’ve got plenty of time to get people to hit the ground running after the break when everyone gets that next syllabus.

I'm also wondering if you’ve got secondary niche markets in the pipeline. You could tweak it to appeal toward either a general productivity app toward various markets with something as simple as a skin change with a few niche-specific differences or two, offer it as a separate product and remove the barrier of people assuming it’s only for those with a syllabus. I can see it working well in real estate, for example.