Nobody knew quite what to expect when, in a rare joint meeting Wednesday, Microsoft chairman Bill Gates and Apple CEO Steve Jobs sat down together for an interview at the fifth annual All Things Digital Conference. The two technology pioneers and fierce competitors, after all, hadn't exactly been sending each other mash notes lately. Gates had complained to NEWSWEEK in January about Apple's television ad campaign that unfavorably compare PCs to Macs, asking rhetorically if being cool meant you didn't have to tell the truth. And just a few hours before their evening meeting at the Carlsbad, Calif., conference, Jobs was taking swipes at Microsoft. When Apple wrote its iTunes application for Windows, he told attendees earlier that day, "it was like offering glasses of ice water to people in hell."
...the original PC and Mac guys finally appeared together to take questions from The Wall Street Journal's Walt Mossberg and Kara Swisher... Jobs and Gates have known each other for 30 years and worked both as collaborators (particularly when Microsoft was a key developer for the original Macintosh in the early 1980s) and rivals. Though there were a few barbs, what emerged was a mutual respect and, yes, affection. Afterward, there was general agreement among spectators that the conversation was not only a historic moment but an emotional milestone in the technology industry's history...