why not The Acclaimed beating the Butcher and the Blade Wednesday instead of that wretched tables match?

they are making people care in spite of their booking, but the booking is trash. its an obstacle for them rather than a step up to the next tier.

AEW uses the insider knowledge of their core fanbase as a crutch and both the show and much of the talent is worse off for it. "regular people" see 6-7 weeks of losses in a row and say "oh this guy must really be a loser", not "man when the booker finally pushes these guys this wont matter."