I do watch AFC North football. Lots of divisions beat the hell out of each other. The exact same thing could be said about the AFC West or NFC West or the NFC East or really whoever.

Look at Rothelisberger's record vs the Browns and tell me this with a straight face.

The Steelers and the Ravens have had a great rivalry and have both been contenders. The rest of the division have been perennial doormats for most of Tomlin's tenure.