Cody's whole thing is whitemeat babyface "man of the people." Both Punk and Danielson are even more legit underdogs/people's champs and are better in the ring. So keep Cody is playing an slightly inferior version of the same essential character.

It appears that they may have figured that Cody needs to just go ahead and turn heel. This week on Dynamite it's him and Lee Johnson vs. Matt Sydal and Dante Martin. Seems like a set-up for Cody to "snap" and start beating the tar out of up-and-coming crowd favorite Martin and flip on the still young and naive Johnson.

I don't think they even need to turn Black into a proper face. Just have him take credit for corrupting Cody and turn him to the darkside, and then move on to the next feud.