This PR stunt was made the 2nd week of preseason

How could anyone think this was anything other than just that...PR...?

The NFL was thinking...we can bring in a black man that is as close to irreproachable as we can get...short of BHO

During the 'announcement', there is a direct reference to no more kneeling

...people really don't see this...?

The NFL was thinking...let's write a check to make the kneeling go away.

You may be right, in the end, it may cost them more money

But who said racism is cheap?

This was about a look, datall.

...and we're still getting stories about former players and their failing health...

see Tim Green and Le'Ron McClain for the latest NFL health issues

i.e. they can throw every dollar they have toward countering Kap and his protests, but let's not forget why the league initially took a hit

= CTE.