>i dont know what the right one is, but i have to say it was
>NOT let him twist in the wind and make themselves look less
>intelligent than the reporter who dug it up
>
>its obviously on paper somewhere, and you're hiring an NFL
>head coach.
>
>doing the due diligence to find out and at least having a well
>crafted, conscientious statement to make the MINUTE the media
>gets a hold of it would have been 100000000000x better than
>whats going on right now. because the franchise looks
>incompetent and the more information that comes out, the worse
>it seems to get.


Yeah, I don't think you immediately announce it at a press conference. But I think you make it clear that the organization did it's due diligence, that everyone knew and vetted and discussed the situation, and came to this decision.

The "we didn't know but maybe we did" answer is bad PR.