Say I'm writing a line for the most EXTREME energy drink ever created. Sure, other energy drinks are pretty extreme, but BOO-YA takes it to the limit! So my line reads "BOO-YA is to queers like holy water is to vampires!" That font should probably be real jagged and roughed up, maybe even with slashes from a bear claw. Or a tiger. Helvetica couldn't cut it. That's the mindset I'm coming from.

>Wow we are really talking about this.

Actually, we're typing about it, but the typeface being used is so expressive it has tricked you into thinking we're talking about it.