>Good that it's not a problem for you, but it is one for me.
>The interchangablity of the song treats it like it's
>disposable IMO.

I'm not sure that I agree with the idea that this could have been done with any song. I'm still chewing on it, but see my initial thoughts on the concept above. I actually think there's a lot more going on here than we're giving it credit for... not to say it's a grand philosophical statement or anything, but it certainly ties into key themes of the track.

>Sorry I work in the field, where we pitch this type of schwag
>all the time. Viralist agenda meaning the whole point of it
>is to create a novelty factor that doesn't just make people
>want to watch but engage and share, then attach a brand to it.
> It is quite often off brand so as not to distract the user
>with the messaging heavy handed but at the end of the day the
>brand is pretty clear and they are associated with the
>cleverness of it all. Dylan is the brand here. No different
>than if its Domino's Pizza.

This is really my only problem with the video, its obvious viral bait/novelty factor. And I can def understand folks' annoyance with it in that sense. It really doesn't detract from the fact that it's still a pretty cool piece.

-thebigfunk

~ i could still snort you under the table ~