He's a member of a group and I had no idea until a friend pointed me in his direction. now maybe some of his buzz is from OF but the majority of it is from Novacane. most cats who like Frank Ocean have no idea who OF is... different sound and different lane. he had a small buzz but now... man he is front page news .

people who follow music blogs and post on music forums know about Frank but that's a tiny population and most won't buy his album. they'll download it from a leak. I'm talking about the average consumer.