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Forum nameGeneral Discussion
Topic subjectRE: some might say Frank Ocean
Topic URLhttp://board.okayplayer.com/okp.php?az=show_topic&forum=4&topic_id=13469441&mesg_id=13469608
13469608, RE: some might say Frank Ocean
Posted by double 0, Wed Sep-28-22 02:13 PM
>for all intents and purposes, he's only got 2 albums. He's
>definitely never had a "hit" radio song

2? He's got 4 and if we want to be picky about Endless 3

>
>but he's collaborated with Hov, Kanye, Beyonce, Tyler...
>
>he has probably the 2 most consensus well-received albums of
>the last 10 years...

>
>and he may just be the most influential pop musician living
>today (you obviously can't measure influence, but I'm just
>going off how everyone else borrows from him)

He was a paradigm shift in how R&B was even created. Both The Weeknd and Frank Ocean dropping within a month of each other reformatted the entire R&B landscape.

Until then R&B's difficulty was how expensive it was. It had become a bi-product of the Major label system and NEEDED the big budgets to survive.

In 2 mixtapes the entire game changed. It reframed how an R&B artist could scale and made it extremely cheap (indie rapper cheap) to do so.

>
>Frank's one-of-one. He's kind of the mascot for all things
>cool in the eyes of millenials and Gen-Zers. But he's also,
>oddly, not mainstream in the conventional sense.

Looking back, Odd Future might be as strong a cultural force in rap & r&b as Bad Boy in the 90s