12557722, nice creative. Might be more compelling if it said "your kid" or "our kids"
Posted by abby, Tue Aug-26-14 11:37 AM
Folx care more about their own kids than they do about strangers' kids
Still not convinced that canceling Christmas is at all relevant, but if we were to take this route, I think it would be more effective to imply a personal connection or consequence to the cause.
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