aside from the trolling stuff, but trying to brand a lifestyle

Here is a couple of example

when they first meet Zan he has the photo of himself next to a booty


http://tinyurl.com/haowj5w


here is a profile of Van from Huff Post in 2015

http://www.huffingtonpost.com/azeem-khan/40oz-van-the-social-media_b_8149932.html

That was nearly four years ago and the party continues. The 28-year old entrepreneur has been able to curate and maintain the brand for himself and for his 40oz NYC collection that can be seen on all walks of life including A-list celebrities such as Justin Bieber, Rihanna, Kendrick Lamar and Cara Delevingne.


This all was made possible using Facebook, Tumblr and Twitter. Van literally started from the bottom after quitting his retail job at Banana Republic. He was able to create a brand and a successful business while utilizing these free platforms to create a life for himself that one could only dream of.