but - like attack of the clones -
it put a dent into its overall
unstoppability, because now there
are folks who can point to a movie
in the franchise they totally didn't
like.

the next time they try to make another
one, they'll have to work extra hard to
overcome a lot of skepticism out there.

this movie - like superman returns -
took this franchise out of the MUST
SEE category and put it into the
WAIT AND SEE category for a lot of
folks. there are die-hard fans and
kids who will always love spiderman,
but there are now also fence-straddlers
like me who lean more AWAY from it
that towards it.