Question: Would you have paid for both? Ha. I don't think you would have.

I can't do TWO NBA games. Not Live and 2K10.
Besides, the controls are just slightly different enough that I'd mess up.

But the other part of me dislikes EA Sports as a whole.
I'm of the belief that if you don't like a company, don't support it.
Buying NCAA 10 would go against what I've stood for since NFL 2K5.
So while the game may be good, there are other factors (for me personally) that keep me from buying the game.