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Some of the artists that have associated themselves with this site did it on their own cause they felt like it was a good way to have a fanbase that would follow them in the future or already has but it's not any loyal fanbase in rap or r&b can make or break an artist these days, today it's all about artists breaking that pop/commercial barrier to people who buy outside their usual genre of music that they buy.
The Roots, Erykah, Lupe, BEP, Jill Scott, D'Angelo, Mos Def, Common have already crossed that barrier but artists like Madlib, Little Brother, J-Dilla, Slum Village, Talib Kweli, Dilated Peoples, Sa-Ra, Bilal, Skillz, Cody Chestnutt, Flying Lotus, PPP, Danny, Floetry, etc. will never get to that level that the others are on but will probably continue to make great music regardless their sales rank.
https://tinyurl.com/y4ba6hog
--------- "We in here talking about later career Prince records & your fool ass is cruising around in a time machine trying to collect props for a couple of sociopathic degenerates" - s.blak
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