He's a good-looking dude who makes everything look super intense, especially during a finishing sprint. As the final boss of The Shield, where Seth and Dean can do the talking, it works. But since the breakup, he's been given poochie-level promos to deliver, and his matches are booked in that Hogan/Cena "ignore everything that happened in the previous 16 minutes, it's time for me to bring it home" style.