This wasn't the Pipe Bomb or anything like that. But it was authentic, a case of an old warrior coming back to the battlefield with a different perspective than he last had. I think that's a cool story to tell, I don't know. The part about wanting to be a hero to kids all over the world one more time immediately gets people behind him, and it's made all the more effective by the poorly-kept secret that Brock is actually a dick in real life and cares only about money.

I agree that it was really effective.