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Forum nameOkay Sports
Topic subjectGlad for more MMA but 65m is way inflated
Topic URLhttp://board.okayplayer.com/okp.php?az=show_topic&forum=8&topic_id=2146645&mesg_id=2146779
2146779, Glad for more MMA but 65m is way inflated
Posted by ImPerfectNick, Wed Mar-13-13 07:44 PM
>http://www.mixedmartialarts.com/news/436259/EFC-Africa-coming-to-65000000-US-homes/
>
>
>Johannesburg, South Africa – In a deal that massively
>increases EFC Africa’s global reach, the best of African MMA
>is now being broadcast to over 65 million homes in the USA.
>
>CSI Sports is a US-based broadcast giant that distributes
>fight-related content to more than 50 channels worldwide and
>in the USA. In a landmark deal with EFC AFRICA, bouts from the
>latest and future EFC AFRICA events are being broadcast as
>part of CSI’s Fight Sports™ programming block, a
>collection of more than 50 hours per week of world class
>combat sport action.
>
>EFC AFRICA joins the ranks of other international sporting
>properties that have been broadcast by CSI SPORTS including
>the Ultimate Fighting Championship (UFC), HBO's Championship
>Boxing, WEC and K-1.
>
>"CSI Sports has a history of introducing and growing some of
>the top MMA and fight sports brands in the world," says EFC
>AFRICA president Cairo Howarth, "we are very pleased that they
>have chosen EFC AFRICA to be the next big brand to showcase in
>the USA.”
>
>International content agent, CONTENT TELEVISION, concluded the
>deal. "CSI Sports will help introduce EFC AFRICA to the
>mainstream in the USA," says Jonathan Ford, executive vice
>president of CONTENT TELEVISION. “We are expecting huge
>growth for 2013 as the Extreme Fighting Championship continues
>with its rapid worldwide broadcast expansion.”
>
>This latest international television broadcast deal has pushed
>the total number of homes where the EFC AFRICA episodes are
>available in to over 130 million worldwide. As well as the 65
>million new homes in the USA, the action packed episodes are
>currently being broadcast every day to over 25 million homes
>throughout Europe and the Middle East on EXTREME, a premium
>sport television network available on the Sky and Virgin
>platforms. The episodes are also flighted throughout Canada on
>Fight Network, and every day on Fox FX throughout Africa.
>
>“EFC AFRICA is now on television literally every day in at
>least 130 million homes around the world,” says Howarth.
>“This is unheard of for a sport promotion from Africa, and
>on top of all this, every event is broadcast live to hundreds
>of millions more worldwide. The return on investment for our
>brand and our sponsors has been phenomenal.”
>
>To see the daily TV broadcast schedule of EFC AFRICA episodes
>in your country, visit the following websites:
>