People might be less inclined to geek out over Annihilation for the very same reason.

It's hard for me to compare the two on an even playing field because Civil War had all the characters I've loved for years. Annihilation at its best could only hit me so hard, because I was still in the process of warming up to the characters.

And let's not front... hype counts for a lot. I like hype. Hype is fun.