it's about identity and creating a persona that fits into who the outside world expects you to be. Fame (for example) can intensify that experience and push individuals to certain limits of that persona, thus creating an 'other you' conforming to the status quo.

In the same book, Asante writes about an increased level of suicides amongst Black teens who come from higher socioeconomic backgrounds than the general African-American population. He continues writing that many psychologists speculate that this increase is due to identity crises perpetuated by the mass media.