rogan and his ilk's (aubrey marcus/theo von/etc) function is to normalize and disseminate this shit. they are what puts the alt in alt right. they are mainstream and non-threatening enough to make the alt-right mouthpiece seem like something other than what they are and get it out to an audience much wider and 'acceptable' than the folks who might attend something like this: https://pbs.twimg.com/media/DbZicCvUQAAdWwz.jpg (anybody recognize a couple of jre podcast guests in that lineup?)

under the guise of 'i want to give people a platform to discuss ideas'